October 16, 2026
Introducing the Eureka Element Commercial Cold Plunge
Meet the Eureka Element, a Canadian-made commercial cold plunge developed for gyms, spas, wellness centres and other high-use recovery environments.
March 5, 2023
It’s Hot & Cold: Contrast Therapy
Contrast therapy is the practice of alternating hot and cold applications to treat injuries and speed recovery in training. The Scandinavian tradition of rolling nearly-naked in the snow after a stint in a hot sauna is perhaps the most well-known form of contrast therapy, but
February 23, 2023
Running and the Benefits of Cold Therapy
The formula for successful training in running is simple: higher workloads = greater performance gains. The key is to increase running loads while allowing sufficient time for recovery and healing between training runs. It sounds simple, but it requires patience, and competitive runners seeking their best
February 15, 2023
Breathe Easy: Cold Plunge Breathwork
The first step into your cold plunge spa may take your breath away! Being mindful and breathing with intention can help you to stay present, avoid panic, and reap the physical and mental benefits of a daily immersion practice. Here are three breathing techniques to
February 5, 2023
Putting Your Stress on Ice: Cold Plunge and Anxiety
Anxiety is a normal human response — whenever we’re faced with future uncertainties and situations beyond our control, our bodies prepare us for imminent challenges by releasing and modulating hormones such epinephrine, norepinephrine and thyroid hormone, as well as the neurotransmitter GABA. This response, known
February 2, 2023
If It Makes You Happy…It Can’t Be That Bad: Cold Plunge and Well-Being
Cold plunge enthusiasts will be the first to tell you that sitting in freezing cold water isn’t easy. But they’ll also tell you that the post-plunge feelings of happiness, well-being and even euphoria, make it worthwhile. But how does cold water immersion generate such positive
January 25, 2023
Building Mental Resilience Through Cold Water Therapy
Cold therapy has long been popular in the world of sport and athletics as way to reduce soreness and speed recovery after injury or training. The growing community of cold immersion advocates, however, extends far beyond athletes and fitness buffs—take a look through social media
December 12, 2022
Taking the Plunge: A Guide for the Cold-Curious
Let’s face it, there are very few of us for whom lowering oneself into freezing cold water has any appeal—it’s unpleasant
December 5, 2022
What is Cold Water Immersion?
Cold water immersion is a type of cold therapy used to treat injuries, aid in exercise recovery, and promote physical and mental health. As a practice, it includes everything from swimming in a frozen lake, to sitting in a feed trough filled with ice and